Something Happened to Baby Registries.

In a short amount time, the baby registry industry has changed dramatically. Today, large retailers flood us with endless product options, shouting, “BUY MORE STUFF!”

But amidst the noise, many parents are craving less.

Talk to any seasoned parent, and you’ll hear it: tales of registry regrets—gadgets that went unused, gifts they wish had been practical support instead, and frustration over how complicated shopping their registry became.

They’d love a registry re-do.

Enter Poppylist.

The most flexible baby registry for parents who want the right stuff, not more stuff.

Poppylist is a baby registry platform similar to Babylist, but simpler and without the complexity for you or your gift-givers. Here’s what sets us apart:

• • Add items from any store
• • Control when and where gifts arrive
• • Exchange gifts for gift cards or a cash deposit (because priorities change)
• • Enable group gifting for big-ticket items
• • Add funds for what really matters (like preserving your sanity)
• • Make shopping easy for your gift-givers—they never leave your registry to complete a purchase

All in one baby registry. Just one.

My journey into parenthood began with a poppy seed—and six years later, my daughter continues to inspire Poppylist. I can’t promise parenthood will be perfect, but I can promise this: with Poppylist, registry regrets will be a thing of the past.

Ready to prepare better for parenthood?

Start your Poppylist baby registry today

Warmly, Sarah Hollingsworth
Founder, Poppylist
[email protected]